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Facebook Ads: Retargeting Visitors That Haven’t Bought, YET

Over the past few years I’ve run hundreds of Facebook Ad Campaigns for clients, and have learned a lot about which campaigns work best, how to divide them, and most importantly, how to get results from them. Of all the types of campaigns, Retargeting is my favorite, specifically:  Retargeting Without Purchase and Add To Cart No Purchase […]

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Latest Features

Taking A Ride On The Facebook Carousel

Have you taken a ride on the Facebook Carousel, yet? There are so many different ways you can use this new carousel format for nearly any kind of business. One way that we’ve been experimenting with for clients is the bridging the image across the carousel, so that it appears seamlessly as viewer scrolls through. […]

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Adwords Shopping Campaigns: Auditing Your Campaigns

Hi retailers! In this 10-minute video, I’ll walk you through a simple process that will show you: How Effectively Your Shopping Campaigns Are Being Managed How Much More You Could Be Selling How to target any keywords you want – in spite of what everyone tells you! One of the most persistent myths about Google […]

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How to Get Google Shopping Campaigns Setup and Running Fast

This is part 1 of Dan’s 3 part “Retail Accelerator Training”: How to Get Google Shopping Campaigns Setup and Running Fast. Remember “the old days” when Adwords was easy and the clicks were cheap? Shopping ads are just like that today – but get in fast before the “big boys” figure it out (which they […]

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Profiting from your one “owned” traffic source

Your search rankings will come and go. The Adwords rules will continue to change. But your email list is forever! It always strikes me as ironic that as SEO and PPC “gurus” all of the businesses that Dan and I have individually and jointly built over the years have been built using email. SEO and […]

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The 1 word secret to online selling success is…

“Nurturing”. No, I’m not talking about raising kids – that’s a great thing to do but it’s the opposite of making money. I’m talking about growing relationships with your prospects until they see you as a trusted resource and the preferred vendor of whatever it is that you sell. Consider this: if price was really […]

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