As Facebook continues to grow, more and more small businesses are creating Facebook pages. There are 30 million businesses on Facebook, and for good reason: it’s a great way to organically interact with your potential customers. Facebook advertising is also a great way to reach a wider audience, but first you have to develop a […]
Digital marketing is changing quicker every day, and new trends are rising that will change the way things are done forever. For example, the rise of identity-based advertising, which allows you to target potential consumers based on minutiae like their phone number, can make PPC marketing feel more like email marketing in its specificity. Find […]
Sometimes a job interview goes wrong. Maybe your interviewer didn’t prepare well, or maybe you get a question that stumps you. Whatever the problem, it’s up to you to fix it. If the interviewer seems distracted or isn’t prepared, offer a hard copy of your resume and a few remarks about your experience. If you […]
Just because you don’t have a big marketing budget doesn’t mean you can’t build great brand recognition. Just follow these tips!
As an entrepreneur, you likely spend long days in the office, sitting behind a desk. This can cause significant mental stress over long periods of time. So what can you do? Try working elsewhere periodically! Technology allows you to get work done from a quiet coffee house or a co-working space. Co-working spaces are growing […]
You may be excited when you receive a job offer, but sometimes the first offer isn’t going to be the right one for you. Before accepting a job offer that has come your way, there are some questions you should ask yourself. Will the job keep you energized? If you see yourself embracing every aspect […]
Your company’s culture is one of the most important factors in your company’s success. Here’s how to build it, mold it, and make it exactly what you want it to be.
Search Engine Optimization (SEO) is a mandatory marketing tactic if you ever want your website to be found through search engines like Google. It can seem complicated and overwhelming to anyone who’s uninitiated, but luckily the kind folks over at WordStream have developed a guide that can take you through everything you need to know. […]
Alex Daly has helped get twenty-six Kickstarter campaigns funded and raised over $9 million in the process. Now, she’s sharing her secrets. She says that exclusivity is one of the biggest driving forces behind a successful campaign: give backers exclusive access to your new product for a limited time after completion, for example. Get more […]
There are tons of articles out there doling out the same advice on how to become a successful entrepreneur, but these are the unexpected traits and tricks that many highly successful people actually possess. Check them out!