Your marketing plan will form the cornerstone of your business efforts. Make sure it’s built on a solid foundation with these tips!
A lot of companies out there have apps, and they’re not just for selling. They can also deliver ongoing value to users and communicate important information about brands. If your company is considering an app, think of it as an opportunity to educate your consumers rather than sell to them. Before you set off to […]
Every business owner dreams of their brand becoming a household name. If you want yours to have a chance, you’ll have to build brand awareness. There are plenty of common ways to do this, but even more ways that you may never have thought of. For example, Dropbox became the go-to cloud storage solution for […]
There are a lot of potential benefits to trying on different roles in your small business. From better communication to improved problem solving, diversifying your experience can help! Find out why!
From food to clothing, the buy local movement has gained considerable steam in this country over the past several years. How will this change the way small businesses interact with customers? Thanks to apps like Yelp it’s getting easier for local customers to find local businesses, and customers are becoming more aware of how and […]
TED is a nonprofit foundation that delivers one simple thing: great ideas. TED talks are given by leaders in their particular fields, recorded, and delivered for free to the internet. If you need a little inspiration for your small business, there are plenty of TED talks by small business leaders out there for you to […]
Social media marketing is the cornerstone of many marketing plans, but too many companies don’t know how to do it. Follow these tips to find social success!
Building a business that can rise above the noise and stand out is a challenge. Find out what strategies you’ll need to make it happen!
You’ve just published your latest blog post. Now the real work begins. What do you have to do? First, check the post for any formatting errors. Next, it’s time to update your social media sites, send an email to your list informing them of your new content, and ask social influencers to share your post. […]
Want to cultivate loyal customers who will become ambassadors for your brand? These tips will show you how!