4 Surprising Things That Keep Us Motivated

A very important part of inspiration are the people whom you Love. Your loved ones always do things for you to make you happy and this is irrelevant to the stage you are in, this love and care will always keep you going and moving ahead, no matter what you do in life. So another […]

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Google Algorithm Update During Holiday Break? Doubt It.

There has been some buzz in social media that search engine Google must have changed its search algorithm over the December holiday period. Several have posted curious and significant increases or decreases suddenly and are attributing it to a change implemented by Google. A Google employee responded to a discussion board query on the issue, […]

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Are Your Social Media Ads Paying Off? 8 Metrics You Should be Tracking

How much time are you spending on social media? Can you tell if it’s helping sales? Wouldn’t it be nice to have a framework for measuring the impact of your social media efforts? Business owners who see great social media success tie their technology choices to their strategic goals. Spend ample time thinking through your […]

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Google: Keep The Default CMS Robots.txt Setting

If you have ever wondered if there is a way to prevent robots from posting spam when commenting on a blog post, well, there is bad news for you. John Mueller of Google has suggested that you just stick to the default settings, and that you should look into how the robot.txt access control works […]

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6 Google Analytics Reports That Will Bring Every SEO Lots of Cheer! by @annaleacrowe

In February Google Analytics came out with a beta release of the Cohort Analysis. This report can be extremely useful in helping SEOs prove the value of new customer acquisition via organic search, show how they engaged with the site, and surface when they ended up converting over time. Even if the customer ended up […]

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Budget Planning, Hiring, Training & More: The Complete 2017 Marketing Strategy Kit [Free Download]

The end of December is a particularly busy time for business owners and managers as they establish goals and a new annual budget. The 2017 Marketing Strategy Template and Guides are tools that help communicate these goals and includes templates for sales reports and budget reports. Furthermore it provides guides with writing job descriptions for […]

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Searchmetrics Google ranking factors study says content gaining while links losing in importance

A new Google search rankings factors study released by Searchmetrics today shares that while content relevance is gaining in importance with Google, backlinks are a declining ranking signal. Desktop content is around a third longer than mobile content. The average Bounce Rate for URLs on the first page of search results is 46 percent. Pages […]

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Google Asks SEOs To Describe Themselves In A Word

How would you describe Search Engine Optimization, which is also known as SEO? Google asked others to describe Search Engine Optimization in one word. They got some good responses online from many individuals. Several of the top responses are highlighted in this article with some interesting takes, both positive and negative. Google Asks SEOs To […]

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How to Plan a Seasonal Marketing Campaign: A 5-Step Guide

One strategy for increasing your website traffic and sales is to run integrated campaigns on seasonal merchandise. Almost any type of business-to-consumer — and even many business-to-business — stores sell items that are more appropriate for various seasons. Let’s start with the items you are planning to sell. Let’s say you sell fashion accessories like […]

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Google Featured Snippets Now Displayed On More Queries

With more consumers using search engines like Google than ever before, it is imperative for us to understand the search behavior of consumers and changes to the search engine platforms, as they can impact consumer search processes. This article highlights how Google now features more snippets in searches showing recent statistics and trends. Google Featured […]

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