Google Asks SEOs To Describe Themselves In A Word

How would you describe Search Engine Optimization, which is also known as SEO? Google asked others to describe Search Engine Optimization in one word. They got some good responses online from many individuals. Several of the top responses are highlighted in this article with some interesting takes, both positive and negative. Google Asks SEOs To […]

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Google Featured Snippets Now Displayed On More Queries

With more consumers using search engines like Google than ever before, it is imperative for us to understand the search behavior of consumers and changes to the search engine platforms, as they can impact consumer search processes. This article highlights how Google now features more snippets in searches showing recent statistics and trends. Google Featured […]

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Compare 16 leading digital analytics platform providers

With more consumers sharing information and shopping online, it is imperative for marketers and businesses to understand and track these behaviors. This can be achieved through the use of business analytics. With many different platforms available it can be difficult in gauging which tool to use. This article examines 16 different analytics platforms giving some […]

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Google AMP reports now differentiate between critical and non-critical errors

AMP or Accelerated Mobile Pages has been an area of importance to mobile and digital marketers who want to ensure consumers can properly access their firm’s content from their cell phone or mobile device. Google reports is now differentiating between these critical and non-critical errors which can occur. These errors are highlighted throughout this article. […]

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4 of the Biggest Advertising Trends of 2016

The world of advertising is changing exponentially, especially in this digital age. Companies are getting more crafty, thinking of new ways to reach out to people that don’t necessarily respond to traditional advertising methods. these include exciting aspects such as virtual reality, changing the way business think about how they approach potential customers. 4 of […]

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How to Build Community on Facebook

One of the most important aspects of building your brand is building a community of like-minded people. while Facebook pages are more geared towards businesses, groups offer your audience a place where they can feel comfortable and be themselves. Business aside, connecting with the people who have common interests will create a set of eyes […]

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3 Steps to Grow a Successful Live Chat Program

I’m filled with pride as I hear our VP of sales make this statement. I worked hard for six months to get the sales team invested in live chat as a sales channel and I’m finally seeing the results. It wasn’t easy, though. For many weeks, I sat in meetings or sent detailed reports trying […]

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20 Productive Things to Do During Your Downtime

Make a list of all the things you can do with your free time and turn to that list whenever you find yourself with time to kill. Downtime at a job can be used productively or to find more balance and relaxation in your day. How you use the time may vary day to day, […]

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SEO and Digital Trends in 2017

Search engine optimization is evolving at lightning speed. As 2016 begins to wind down, it is time to examine the digital marketing landscape for the upcoming year.There have been numerous developments in SEO over the past 10 months. A lot of the prominent trends of 2016 will continue and grow in 2017. As Google’s algorithm […]

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The Surprising Tech Trends of 2017

Companies are expected to increase their spending on software and services (as opposed to hardware), as they all rush to buy their tech via the cloud computing model, where tech is hosted in the vendor’s data center and delivered as a service over the internet. All this means that there are billions of dollars at […]

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