The hardest part of content marketing is content creation. Content creation requires ideas and some ideas come easy while others are hard to find. There are a few tactics for content creators to use when they are struggling to come up with ideas. These tactics include; paying attention to all content you consume and how its created, addressing problems in already existing ideas, looking in places the author doesn’t usually look, and finally being memorable. Collecting many ideas with these tactics and putting them on a list to choose from will help ease the job of content creators.
- If your job is to create content then the hardest part of that job is coming up with the ideas
- You will need to have ‘content eyes’ or the ability to see content anywhere
- A blog post never comes out of thin air, and if you turn these techniques into habits ideas will never run dry
“Now I have a constant and ever-growing list of blog post topics, so when that deadline is looming, it’s just a matter of picking an appropriate one and getting down to work.”