Social media content can serve multiple purposes. You can repurpose your content easily. You have to realize that more and more people are using videos. You can add videos to your blog and also share them to a website. Longer form written blog content can come with the different videos. You may need to focus on different types of infograpics as a part of the content in order to reward people with important pieces of information.
- According to Kate Volman, a partner with the Entrepreneur Network, it’s important to repurpose your social media content in order to make optimal use of each piece.
- Take some of your already published infographics and turn them into a blog or a video to be shared on a social media platform.
- Take longer YouTube videos, edit them down to a shorter clip, and share on Instagram or Linked In.
“If you aren’t repurposing the content you create for social media, you’re missing opportunities. Creating great content to share with your audience takes time and resources for your small business, so it’s important to make the most out of each piece.”
Read more: https://www.entrepreneur.com/video/309017