If you’re marketing on social media, there’s a few tools that can benefit your efforts considerably. If you’re not already using these tools, it is time to start. When used correctly, these social marketing tools can help you direct more traffic to your website resulting in more profits. You can gain loyal fans and have more fun on the sites. It’s also much easier to get your company’s name out there when these tools are used.
- Content needs to be directed. Research and listening tools provide that direction by way of vital information and analysis.
- BuzzSumo, which was founded in 2012, can give one insight into trending topics, keywords, and key influencers that will help one to measure content performance.
- The free edition of BuzzSumo has limited features while the premium one costs for at least $75 per month with a 7-day trial period.
“Through research and listening platforms, you can find the best channels for your content and tailor it to your audience demographics.”