Content marketing uses articles, videos, podcasts, and other materials to attract, engage and develop relationships with customers. It’s not enough to share your thoughts in content, you should also ask questions of your audience and respond to them. It’s also advisable to create infographics and instructional videos. Other content ideas are to conduct interviews with industry leaders, create interactive content (quizzes, calculators, etc.), and demonstrate new uses for your products. Podcasts, ebook and blog posts are all useful forms of content. To optimize content, try to stay plugged in to Reddit and be active on your Google My Business page.
- It’s not enough to share your thoughts, you must also ask questions of your audience and provide answers.
- Instructional videos and eye-catching infographics are great ways to gain traffic.
- Stay plugged into Reddit and open a profile on Google My Business account.
“clients naturally want to read it more if applicable to their wants”