People in the SEO community are starting to focus more on the technical parts of SEO and are beginning to disregard link building. While technical SEO is most certainly important, you are missing out on money if you don’t partake in link building as well. Research has shown that having a low number of relevant, high-quality links gets you better results than having a bunch of irrelevant, low-quality links. It is very easy to do link building incorrectly, but there are a few safe ideas you can use.
- Link building is about taking the time to build effective client relationships.
- Link building is also part of linking up with other businesses that may be similar to yours to appeal to their client base.
- Using controversial statements can catch and keep your audience, especially if you incorporate humor.
“The current SEO trends seem to be leaning toward focusing on the technical aspects of SEO and leaving link building as an afterthought – or not a thought at all.”