Facebook is making strides in the search engine game that may help take a share of the local search requests from the search giant google. Facebook is using its social network status and integrating those social network architects to help bolster its local search results. The 7 changes that Facebook have put into place are systems that also make the social network giant such a success. With things like improved indexing of information and integrating friends posts to assist with improved search results. With the advent of these features to bolster Facebooks local search engine and Facebook moving at a deliberate pace, given time the social network giant may take a share of the search engine realm from Google.
- Facebook Places is now more functional, and the first information given when relevant
- Searches now provide much more complete and relevant information than they used to
- The search function has improved by adding suggested search terms that will provide better results
“Facebook now prominently highlights maps and directions at the top of local business pages on both the Home page and the About page.”