As Google has transformed, so has its way of making content relevant. Content relevance comes from how much relevant information is contained in the content. Links are a great way to build a content community. When you have a lot of information to share and are able to point people in the right direction of even more information then you have some great shareable content. Link building has gained popularity because it is becoming a more popular way to keep your content relevant for others.
- In order to make sure that you are going to earn more and generate traffic, you need to optimize your technical SEO to raise your search rankings.
- When auditing your links, you can do a backlink auditor, analyze the data of your competitors or set up Google Alerts to monitor your brand mentions.
- In order to profit more as a digital company, you need to learn how to generate more quality links and get more customers viewing your products.
“Quality links to multiple pieces of content regularly can increase domain-wide rankings with time.”