The US stock market hit record highs in 2014, but the new year is already off to a rough start. Both the S&P 500 and the Nasdaq have dropped by about 3% in just a few weeks. Between looming interest rate hikes, plummeting oil prices, and the Russian currency crisis, investors can expect to see […]
Building a website and feeling overwhelmed? This simple checklist will help you out!
If you’re thinking of becoming an entrepreneur, you may be worried that you don’t have what it takes. But it’s time to stop worrying. Successful entrepreneurs have a strong desire to control their own destinies, and with the right amount of planning and confidence anyone can do it. If you want to be an entrepreneur, […]
Staying focused throughout the workday is a challenge. Your brain needs to take a rest every now and then, to drift and think about other things. Having flexible focus will allow you to concentrate on the task at hand while still being open to new input and other thoughts. How can you find this perfect […]
Is your inbox a mess? You need these strategies for keeping it organized!
While some statistics are attempting to show a migration away from email and toward social media as the main platform for marketing messages, email is still one of the best methods available for targeted marketing campaigns. If you want to craft the perfect email, there are some things you should know that will help you […]
Shares and retweets are gold for social media marketers, but how can you boost your chances of racking them up? There are certain words that catch people’s attention and can help boost your social profile. For example, on Facebook words like deals, comment, post, and inspires will garner you more shares, likes, and comments. Read […]
Are you a good coworker? Find out what your coworkers want you to know about how you operate in the workplace!
One of the biggest predictions for 2015 is that chat apps will become the ‘new social media,’ and there’s plenty of evidence to back that up. But how can digital marketers reach users through these apps? Take Line, a Japanese chat app. The company has dedicated part of its business to connecting companies with users […]
A lot changed in the world of hyperlocal marketing in 2014 thanks to companies like Uber, but more is set to change in the new year. Expect to see more peer-to-peer marketing, such as small businesses harnessing their best customers as brand ambassadors. You may also see email newsletters continue to make a comeback as […]