Do you have a local coffee shop you love to frequent? A place like that feels intimate and welcoming, and has none of the impersonal bustle of a Starbucks? Lending your business that same feeling will help your customers feel even more satisfied. Maintain an active social media presence and be available, and reach out […]
How much do you know about SEO? If you’re a small business owner, it might be time to study up!
Selling a business is never easy, but the rewards can change your life. It’s important to go about it right, or all you’ll have in the end is a lot of wasted time. Don’t expect a high selling price because you think your business has potential, for example. Buyers want to acquire companies that are […]
Are you engaging with potential clients on LinkedIn? If you’re having trouble, it might be because you don’t have an effective social selling process in place. You should always send a personal message when connecting, even if you’ve never met the person. Find something you can use to highlight your connection, whether if you’re members […]
Your blog is great, but is it getting traffic? Follow these steps and you’ll become a blogging superstar!
Job security is a priority for many people, and if your top priority is keeping the job you have, it’s time to buckle down and make yourself indispensable at work. How? One way is to keep your priorities aligned with your company’s. If you’re constantly pushing the team closer to its goals, your superiors will […]
Email is a big part of marketing your small business, so it’s time to take a look at your email provider. If your business’s email address ends with @hotmail or @yahoo, consumers are nine times more likely to choose a different business! While those free email providers might seem convenient for your budget, your email […]
The biggest marketing trend for the new year? This time, it’s personal.
The best email marketing subject lines are the ones that inspire readers to click through. Don’t be afraid to get creative! Check out these one hundred inspiring subject lines like, “The holidays are just around the corner. Fortunately, so are we.” There are also some personalized lines, like one from a pet supply store that […]
The 2015 Consumer Electronics Show has wrapped up, and it’s time to take a look at the new tech that will be helping your business in the future. Airtame is a gadget that will plug into an HDMI port and wirelessly stream your screen from any device, making presentations easier than ever. Then there’s the […]