Everyone remembers the Nigerian prince email scam, but just because we all know that trick doesn’t mean that scammers are packing their bags and heading home. There are plenty of offline, analog scams out there that the FCC is warning even savvy small business owners about. For example, if office supplies suddenly show up at […]

Do you have a local coffee shop you love to frequent? A place like that feels intimate and welcoming, and has none of the impersonal bustle of a Starbucks? Lending your business that same feeling will help your customers feel even more satisfied. Maintain an active social media presence and be available, and reach out […]

Selling a business is never easy, but the rewards can change your life. It’s important to go about it right, or all you’ll have in the end is a lot of wasted time. Don’t expect a high selling price because you think your business has potential, for example. Buyers want to acquire companies that are […]

Are you engaging with potential clients on LinkedIn? If you’re having trouble, it might be because you don’t have an effective social selling process in place. You should always send a personal message when connecting, even if you’ve never met the person. Find something you can use to highlight your connection, whether if you’re members […]

Job security is a priority for many people, and if your top priority is keeping the job you have, it’s time to buckle down and make yourself indispensable at work. How? One way is to keep your priorities aligned with your company’s. If you’re constantly pushing the team closer to its goals, your superiors will […]

Email is a big part of marketing your small business, so it’s time to take a look at your email provider. If your business’s email address ends with @hotmail or @yahoo, consumers are nine times more likely to choose a different business! While those free email providers might seem convenient for your budget, your email […]