Dharmesh Shah, co-founder of the newly public company Hubspot, has been studying the startup game for over decade and has some advice to dole out. Much of it goes against the conventional wisdom. For example, Shah says that a co-founder in your startup is essential; it’s hard work, and having someone sharing the load will […]

While everyone else is running around shopping, decorating, and visiting friends and family during the holidays, you, the small business owner, are working hard to attract new customers and secure repeat business. If you want to end the year on a high note, use holiday parties to get the word out about your business. Post […]

If you own a small business, you need a great email marketing program. But first, you’ll need the right email marketing service. So how do you find it? You’ll have to evaluate your business’ goals and needs before you can go about finding the one that’s right for you. Read the full article here: How […]

A business plan is one of the most important things to have on hand if you’re seeking to raise money to fund your company. It can convince investors that you’ve thought your idea through and shows financial benchmarks you can be held accountable for. So what makes a great business plan? You should start by […]

Now here’s something useful! If you’re planning an email newsletter for your business, starting from scratch can seem like climbing a mountain. Luckily, there are plenty of places you can go to for email newsletter templates that will give you a great start on your way to a classy, customized newsletter! Go get ’em! Read […]

Getting a lot of Twitter followers isn’t really that hard. It’s getting the ones that will actually help your business that’s the challenge. It’s better to have 1000 followers that are active and engaged than it is to 55,000 who don’t pay any attention to your posts. If you want to target the best followers, […]

Blogs are becoming a more and more popular method of content delivery every day, but the backbone of a good blog is a great content management system (CMS). These systems continue to evolve, and 2015 will undoubtedly see some changes. Look for CMS’s to begin to give users more creative control. They’ll be more customizable […]