There are 17 very good tactics to creating engaging and SEO friendly content. There are people that can create engaging content and people that can create SEO friendly content. It is rare to find someone that can do both very well. When engagement as well as SEO are both lined up, then success is an […]

Companies that create online advertising for clients must consider several factors in order to make their clients’ businesses successful. Considering advice from experienced professionals in the field, one can generate busy links and wonderfully valuable advertising campaigns for clients. From conception to execution, the idea must fuse several considerations into one coherent message in order […]

Quantity isn’t always better than quality. In fact, many articles you find on google are simply missing the mark when it comes to ‘hitting’ the desired search intention of a user. In fact, Google has stepped up their game and delivered an updated quality rating system that makes sure articles, provided to the user, actually […]

When you are designing and promoting your website it is important to consider links which bring users to your site from somewhere else. Such external links, or backlinks, build up reputation and search engine ranking and the bigger the reputation of the site which links to yours, the more you will benefit from this link. […]

Content has become a good or service; the avenue by which many businesses earn income. Search is key to getting attention, customers in other words, on your content. Without those customer clicks, there’s no content consumption, and no chance of income. Understanding how search can drive traffic to your content will often be what makes […]

Facebook is changing how advertisers can target their marketing on web surfers, starting at the beginning of July. The new rules will require advertising be targeted on what Facebook is calling Custom Audiences. This is a group of consumers the advertiser has built a previous connection to, such as an email list. Facebook says the […]

Getting noticed is step one in launching anything, whether it’s selling a good or providing a service. But step two is converting attention into customers. When they notice you, they have to stick around and patronize your business. Customers are what every company or businessperson is after. Funneling customers who have landed on step one […]

My summation would be that companies from every industry use particular criteria to get you where they think you want to be when it comes to a web search. The article speaks about how it treats commercial and private searches separately, and tries to work the middle it seems. This is all worked into special […]

Everyone in marketing understands that knowing their audience is key to being able to effectively reach them. But simply tabulating and checking off the demographics of that audience is not nearly enough. You have to use that information to develop a deeper understanding of what affects them, and how. This can allow you to craft […]

People need to stop studying SEO and start studying their target audience. reading the books that your audience is reading, is a good way to connect with them and will help you out in a lot of different ways. If you read the same things that your audience does, then that will give you more […]