Videos are taking over the marketing world on social media, the return on investment has seen an increase because of the use of videos in their marketing plan in recent years. What’s even better is motion graphics though, because instead of a video, you can bring your content to life, by showing people how it […]

Email isn’t going anywhere, in fact it’s the optimal form of communication because it is free to use, and you can communicate with people all over the world. Even if you have a team of business professionals that are all in different locations, you can get them together to communicate in an email format. You […]

Having a pricing strategy tends to be just as important as the inventory that you are trying to sell. Pricing is very simply what you’re charging for the items that you are selling. Pricing is very important because it’s a very important factor when it comes to whether or not a customer will buy the […]

Link building isn’t just about getting as many links as you can, there is a lot more to it than that. It is different for everybody, as far as what your goals are, so this is an important thing to take a look at if you are wanting to improve your web page. You will […]

For marketers, maintaining creativity as they implement SEO-driven content strategy is one of the most challenging tasks. Bursts of creativity are common, but sustained creative output is often a daunting goal. The perception is that SEO optimization is too technical and difficult to align with the creativity portion of content strategy. One of the traditional […]

The current situation during this pandemic requires a dynamic and changing marketing strategy. Marketers find that the revenue is dropping, but for some, the interest is growing. These times provide an opportunity to reconsider the marketing channels used, especially the rise in social channel usage, and target new audience. Contrary to the conventional return on […]

Algorithms are constantly changing and it is impossible to tell what those algorithms are because Google keeps them a secret. They are impossible to predict, and this is why people have abandoned the idea of SEO for their site. There are a few myths that go along with this that don’t actually have a large […]

Since so many are now viewing search results on a mobile device, the results page should be focused mainly on what it looks like on a mobile phone. The way the results come up on the Google page should be the main focus but for the mobile sites. Many people use their mobile devices to […]

If you ever wanted to know what the user experience was like on your web page, there is a way to measure that. It’s important that you have a quick loading speed and if not, look into making it a bit more user friendly. Nobody wants to stay on a page for very long when […]

Link building is probably something you’d like to focus on because that is what is expected, but where the real gain is, is with link earning. Earning links will give more gains because of the fact that it makes you look more trustworthy to others. It also adds more brand awareness to your brand, more […]