In case you didn’t know… we’re holding our second annual “Brainstorm” event this fall – November 21-23 in Las Vegas. This is the first in series of posts about that event, and why you want to be there. What’s wrong with most live events (this may sound familiar!) Several years ago, a client of mine […]
How to Calculate the Value of a Yahoo Directory Listing
One of the members of our coaching group asks: “Should I renew my Yahoo directory listing?” Good question – here’s how to decide:
Hey Internet: fix this calendar problem for me
My calendar won’t do what I need it to, and I am not the only one. Leslie and I have a coaching call with a group of long time clients, every Wednesday, at 2pm Eastern… except the last Wednesday of every month, it’s at 7pm. I can’t set up a recurring event in any kind […]
Facebook Partner Categories: Precision Targeting For All
Out at Mozcon last summer, I had me a pretty intense conversation with Mr. Marty Weintraub, about what it would look like if Facebook’s amazing psychographic and demographic targeting capabilities met up with Custom Audiences, and then went over to Axciom’s house for a party. Something like that. Now, it’s happened:
Akismet sucks, we says… use Anti-Captcha instead
If you’d like to simply have less spam to deal with, without losing real comments, then don’t use Akismet. Use Anti-Captcha instead.
Convert.com brings back $9/mo “pay as you go” plan
Good news comes our way via Dennis van der Heijden of Convert.com, our favorite WYSIWYG testing tool for websites. For sites with a lower volume of traffic, the $9 per month plan is back – with a “pay as you go” model: Pay $9 per month for up to 2000 tested visitors Pay an additional […]
Adwords Memo: Phone Numbers in ads? Stop.
If you’ve been using phone numbers in your Adwords text ads, you’ve got a few weeks to stop. Maybe now would be a good time to read up on using call extensions?
Memo to Marketers: Google adds ad group level mobile bids
When Google announced Enhanced Campaigns for Adwords, it was mostly a good thing, but there were clearly a few use cases that they didn’t think about. While it’s true that there’s nothing you could do before, that can’t be done with enhanced campaigns, the “enhancement” was missing a lot. Google has just announced that one […]
Facebook Simplifies Rules for Timeline Images – Marketers Win
Facebook has quietly changed (and massively simplified) their rules around posting images on your company’s timeline… freeing marketers to finally do they do best.
How I Lost My Adsense Account – State of Search
This post is a year old, but the story is, in Internet time, practically ancient. A website owner has placed Adsense ads on a page, and said to visitors, “hey, click these ads to support us.” The author (Bas van den Beld) makes some very good points (also not new) that Google’s process around this […]
- « Previous Page
- 1
- …
- 4
- 5
- 6
- 7
- 8
- 9
- Next Page »