You can have the most incredible product, the best salespeople, and a top customer service team, but if you don’t have a website that lives up to all of that, people are going to click on your competitors instead. Having a strong web strategy is vital to the success of almost any modern small business. Whether you’re launching a new site or improving on your existing one, here’s what you need to know about choosing a web host.
Security should be at the top of the list of concerns as you search for a web host. Cyberattacks and malware threats can not only cause your site to crash, but can also put your customers’ private information at risk. You should ensure that your host encrypts communications and protects against hackers who are attempting to steal data.
You also can’t have true security without stable backup solutions; if your site gets attacked, you need to have all of your site content backed up so you can get up and running again. There are plenty of other considerations to take into account: analytics, great customer support, and more, but security for your business and your customers should be your number one priority.
Read the full article here: http://www.entrepreneur.com/article/272016