Every day people’s inboxes are flooded with emails, and many of them are never opened. We simply don’t have time to soak in all of that information. So how can your company’s emails stand out from the pack? The answer is to have a great subject line. Subject lines need to be clear and concise, and short descriptive lines are more effective than cheesy or overly cute lures. Humor, however, can work to your benefit if you deploy it correctly.
Read the full article here: The 9 Best Email Subject Line Styles to Increase Your Open Rates