Grace Duffy discusses news in social media this week.. Premiering recently are Facebook Live, Periscope live replay, a Facebook webinar series, and Snapchat’s suggest and screenshot features. Facebook and Twitter have also reached new milestone statuses in users. Pokemon Go is another new release of interest to people concerned with optimizing their social media for customers.
- Facebook rolled out “the ability to target live videos to only stream to certain ages, genders, languages or locations of viewers” with its Graph API v2.7 update.
- Periscope introduced three new features “to make it easier for you to discover and watch the broadcasts that you’re interested in.”
- Facebook Blueprint launched a new webinar series on “the latest strategies for growing your business through Facebook, Instagram and the Audience Network.”
“In addition to audience restrictions, Facebook added continuous live video, enhanced page insights, ad placement updates, and new daily ad budget logic in this latest update.”