A few years ago, I decided to step away from SEO for a while and work on growth strategies for small business – especially those trying to get “from zero to a million” – which is the hardest stage for any business to grow.
I got way down in the weeds, running Adwords campaigns (still do), Facebook ads (still do), and even Youtube campaigns (hated it). I spent hundreds of hours inside of Google Analytics, trying to figure out the right mix of tactics.
I studied all kinds of businesses – retailers, lead generators, publishers… and came to a surprising conclusion about the ones that become successful: they aren’t using the same tactics, but they are using the same strategies.
Watch this short video to learn what they’re doing – and how you can put the same strategies to work for your own business or clients.
This free training begins Wednesday, May 11, and runs through Friday, May 27. Q&A sessions will be held on Tuesday May 31st (7pm US Eastern) and Wednesday June 1 (2pm Eastern).