Do you think Instagram is just for selfies and pictures of food? Think again. Instagram is a great tool for building brand awareness, building your network, and engaging potential customers. It’s important to start with a workable plan to build your Instagram presence.
The first thing you need to do is to perfect your profile. You have limited space to tell people who you are, so choose wisely. Once your profile is ready, ask yourself: what’s your goal for this profile? Do you want to give customers a peek behind the scenes? Show a more personal side? Create a visual portfolio? Decide what you’re going to use Instagram for, and commit to that decision. Post regularly, at least one or two times a day. Stay focused on your goal and provide value with each of these posts. You can do this by sharing helpful tips, posting great videos, or offering deals through your account. When it comes to hashtags, keep those focused and targeted, too. While Instagram allows you to use up to thirty hastags, there’s no need to overload. With the right strategy, Instagram can become a vital part of your social media marketing.
Read the full article here: 10 Steps to an Achievable Instagram Strategy