Danny Sullivan, Google’s Search Liaison, said that structured data does not affect search rankings. A food blogger said that Google sent her a letter that said structured data will affect their Google rankings. However Google said that it was just a suggestion not a requirement and structured data will not affect rankings. Sullivan responded to the food blogger in a tweet that explained Google’s notice. He explained that if the food blogger included the structured data in her content, it would make her content look better to the end-user.
- Food blogger Rebecca Eisenberg’s misinterpretation of a Google email caused considerable commotion on the internet.
- A Google representative clarified that structured data does not affect search rankings.
- Google’s position is that structured data can make a search snippet more attractive to users, but isn’t a requirement.
“This week, a food blogger tweeted that she received a notice from Google which stated structured data for calorie counts had to be added to recipes.”