When it comes to your particular agency one of the most critical aspects for creating new leads is building tools. However sometime knowing just exactly what tools it is that can generate new leads for your agency can be difficult. This particular article gives you the insight and a more in depth look into how building tools can generate new leads for your agency.
Key Takeaways:
- These thoughts are natural, but you need to approach building tools from your target audience’s perspective, and capitalize on your expertise.
- If you can get these things right, you could be on your way to developing a winning tool for your client.
- In an agency environment, you have a lot of talent in one place, and a lot of opinions concerning what’s valuable to a client or prospect.
“Building your own tools can help bring in a serious influx of leads for your agency. When I say “tool”, that doesn’t mean you have to build an enterprise level piece of software — a tool can be anything that provides value to your target audience.”
http://blog.hubspot.com/marketing/building-tools-agency-new-leads#sm.000009zm84kr3re13qkytr68ysx7y
