SEO strategists appreciate the necessity of acquiring good quality and highly useful links for their site. So, they assiduously look for appropriate and relevant sites with useful links. What they fail to realize is that while link acquisition is a digital matter, it is also a social one. Sites have owners that have worked hard and with pride to create them. As one such owner explained it never failed to amaze her that site owners, intent on getting back links would peruse and land on her site like pigs snuffing for turnips, intent on a quick getaway with their prize. Every good relationship starts with an intended, potential benefit for each side. So, it is necessary to woo a site owner and point out the benefits of an alliance, just as you would put in time in dating a potential mate, or acquiring any other sort of life partner, or business partner.
- People will say anything to try and get a back link, but won’t try at all to have a relationship.
- An email from a company that you have already heard of has a much higher chance of success.
- If you are reading a blog, then they already have a lot of articles available for you to read.
“There is a natural tendency to maximize benefits and minimize costs, and when that doesn’t work, people decide to end their relationships or not enter into one in the first place.”
Read more: https://www.entrepreneur.com/article/360849