Seasonal SEO can help you to identify the merriest times of the year. You should tune into your website traffic to determine seasonal trends. Search behavior and sales spike a lot during Black Friday and Cyber Monday, but that is not the only time that there is a spike. There are other times of the year as well.
Key Takeaways:
- Since last year, the winter holidays accounted for over $658 billion in sales, according to NRF
- Explore more specific topics within your analytics as well. While overall traffic may look pretty steady throughout the year, digging into the performance of “leggings” landing pages will likely paint a very different picture.
- Doing a little detective work will help you identify which holidays and seasons may offer new opportunities for your brand.
“Doing a little detective work will help you identify which holidays and seasons may offer new opportunities for your brand.”
http://searchengineland.com/seasonal-seo-identifying-merriest-times-year-270950
