Leslie Rohde and I have built a seven-figure marketing agency together, not once but twice. For years, our students have been asking us to show them how we did it. Leslie finally agreed to do it with me, which makes this the first training we’ve been able to do together in almost 10 years. We […]
“The Holy Grail of SEO?” – SEO as a Profit Center
I recorded this video last September, during our last big launch party – it gives you a great look at the current “state of the art” in Link Liberation. Because I was trying to teach, it’s a little light on case studies, so I thought I’d add some notes to this updated post about why […]
Have You Stopped Producing Your Best Work? If So, You Probably Are Missing This Key Ingredient.
You can call it what you like, but if you are stuck in your comfort zone you are missing that element that makes you reach higher, come up with a plan to achieve more and really take a good hard look at your work performance. It can be called constructive criticism, good friction, or good […]
“The Holy Grail of SEO?” – Replay
I’ve been doing SEO since before it even had a name, and “getting links” has been a big part of the puzzle for almost that long. Everyone knows this, and everyone in the industry has their own methods for getting links. Unfortunately, most of the methods that everyone knows about are only effective for certain […]
“Link Building is Dead” – Replay
I’ve been doing SEO since before it even had a name, and “getting links” has been a big part of the puzzle for almost that long. Everyone knows this, and everyone in the industry has their own methods for getting links. Unfortunately, most of the methods that everyone knows about are only effective for certain […]
What does Funnel really mean?
You use this word Funnel a lot – I do not think it means what you think it means. Building the killer funnel that will turn your business around is all the rage these days. But hang on – do you really even know what your funnel is? And are the courses and products […]
Why Google shutting down Map Maker should terrify SMBs
“Why Google shutting down Map Maker should terrify SMBs” is an article that talks about why the shutting down of Google mapmaker is nothing more than a ruse to allow spammers to hide rather than be punished. This article goes through each detail on why this unfair shutting down of a program shouldn’t be allowed […]
11 Examples of Facebook Ads That Actually Work (And Why)
Facebook ads have emerged as a popular and cost-effective way to promote a small business online. According to recent research from MerchantCircle, 22% of small businesses have used Facebook Ads, and 65% say they would use Facebook Ads again, citing ease and flexibility as the top reasons to run another campaign. But not everyone enjoys […]
7 Ways to Get Your Local SEO Clients to Embrace Content | SEJ
Helping your customers with their search engine optimization (SEO) means convincing them to embrace content on their website. There are several things customers can do including writing a regular blog, creating areas for customer feedback and adding more FAQ based content all drive traffic from search engines. And that’s just the start. Key Takeaways: Far […]