“Why Google shutting down Map Maker should terrify SMBs” is an article that talks about why the shutting down of Google mapmaker is nothing more than a ruse to allow spammers to hide rather than be punished. This article goes through each detail on why this unfair shutting down of a program shouldn’t be allowed to happen.
Key Takeaways:
- The truth is that users — some with less-than-virtuous motives — will still be able to make edits to business listings, just like before.
- The insurance industry is one that gets a lot of spam edits
- The business owners were not alerted of this change, so most of them are completely unaware that all their customers and potential customers are now calling someone else.
“Spammers know this, of course, and have already shifted the majority of their edits to Google Maps because it hides their activity from the general public.”
http://searchengineland.com/google-shutting-map-maker-terrify-smbs-265090