When building a website, it’s important to make sure that your website is not confusing. A major thing to avoid is having duplicate versions of your site on the web, like one with an HTTPS certificate and another with HTTP. Further, it’s important to keep your code consistent and up-to-date, and to use the appropriate plugins to keep your site functioning properly. With too many plugins, however, you can slow down your website; so use them sparingly.
- There are some best-practice goals to keep in mind in technical SEO, including ensuring your site is easy to load both on desktop and mobile devices.
- SEO-wise, you also want to ensure top cross-platform compatibility and that there is efficient employment of WordPress Plugins available.
- While it is normal to create URLs based on where they are taking the browser, today’s data suggests that human and readable may be the way to go.
“If your site is unable to be crawled or is otherwise deficient in technical SEO best practices, you may suffer from poor site performance.”