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You are here: Home / Features / How to Calculate the Value of a Yahoo Directory Listing

How to Calculate the Value of a Yahoo Directory Listing

Last updated: May 16, 2013 By Dan Thies

This came up in our coaching group, from one of the business owners:

“Should I renew my Yahoo directory listing?”

Good question – here’s how to decide:

1. Take the amount of money you make every year from people clicking that link.
2. Divide that number by $300.
3. If the result is less than one, don’t renew it.

Most people will find that the result of that calculation is zero.

Spend your extra $300 a year wisely folks.

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Filed Under: Features

Comments

  1. Hendrik Vos says

    May 17, 2013 at 12:11 am

    Hey Dan

    You might also want to answer the question “Is it worth getting one at all if I don’t already have one” I think I know the answer, but there are still people out there saying they are useful eg Market Samurai still use it in the SEO analysis.

    • Dan Thies says

      May 17, 2013 at 1:52 am

      You’d be better off putting it all on red.

  2. Byron says

    May 17, 2013 at 12:34 am

    I got one, years ago, when directories were all the rage. I didn’t renew after the first year, but Yahoo rarely removes listings. After 6 years, has it paid for itself from people visiting and buying something from me? In a word, NO.

  3. 84444.com says

    May 17, 2013 at 10:04 pm

    I wanted to cancel this year, but it’s been on for so long that I couldn’t figure out the username and password and it renewed. Will get one of the interns to figure this out so it doesn’t renew next year.

  4. Steve says

    May 31, 2013 at 5:15 pm

    Isn’t it still a good value for the authority link from a trusted source?

    • Byron says

      June 12, 2013 at 8:06 pm

      Steve, The question is, is it still regarded as an authority site. The page my link is on has never achieved a PR of 1. How many people use directories? Do they come up in search results? I would not consider Yahoo Directory a authority site if no one uses it, and it never shows up in SE’s results. It may still be of some value, i just don’t know what it would be.

  5. Megaseats says

    December 11, 2013 at 6:54 am

    hahahaha Your killing me you are very hilarius. Your simplistic way of think is very handy because i dont see that way. I need to test it for my webs.
    Thanks
    Regards

  6. Chinese Domain Registration says

    December 24, 2013 at 8:07 am

    We just payed the annual fee. I dont think is a bad investment. Time will tell.

  7. Iteire Apollos says

    April 24, 2014 at 12:06 pm

    I saw a free directory submission with reciprocal links. Is there a value in directory submission and i will like to know what link generating method is best.



 
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